At Roblox, our vision is to reimagine how people come together to play, work, and connect. We are building an immersive platform for communication and connection where 71.5 million users* in 190 countries spend 2.4 hours playing and sharing experiences every day.
We want to empower any developer or creator to build anything anywhere on our platform and at this week's conference Game Developers Conference (GDC) in San Francisco, we showcase many of the ways we help people create, scale, and monetize.
we reveal ourselves two new AI tools that can significantly speed up crafting in Roblox. Furthermore, we announce the evolution of our Creator Fund (formerly known as Game Fund). Like before, focuses on funding next-level experiences with innovative gameplay, ambitious visual designs and original ideas. AND We are also excited to expand the types of content in the program. That means we'll be bringing beloved off-platform IP to Roblox, including Paramount's iconic one. Avatar the last airbenderas well as content beyond games, such as Neura Studios'new release, Cut it out.
Roblox and members of our creator community also hosted sessions on topics ranging from do business in roblox to Generative AI toward Differences between free mobile creation and creation in Roblox. We want to thank the Roblox creators who shared their experience on stage: @badcc, @Andybloxstar, @Erythia, @Coffenerd, @CDDevelopment, @EncodedLua, @Toya_Studio and more.
Here's a deeper look at everything we're introducing this week that we're sure will help more creators than ever achieve their goals on Roblox.
Create
One of the most important things we do for Roblox creators is develop tools and technologies that make it easier and faster to create 3D content. That's why this week at GDC we announced two new AI tools: Automatic avatar configuration and Texture generator — that do precisely that.
With Automatic avatar configuration, it will be easier than ever to create an avatar by quickly and automatically converting a 3D model into a fully animated avatar that people can use right away. This industry-leading tool also provides the ability to add facial animation to avatars and can reduce the time it takes to set up an avatar from days to minutes.
With Texture generator, creators will be able to use text prompts to quickly change and customize the look of 3D objects. The textures produced by the tool automatically adjust to the shape of objects, significantly reducing the work required to bring an object to life.
Texture generator (before and after)
These are the latest examples of tools that can help creators move from idea to reality faster. in Roblox Studio. This free, advanced 3D development software makes it easy for almost anyone to create anything they can imagine in Roblox. Based on our platform's multiplayer real-world simulation engine, it gives creators immediate access to advanced physics, our growing set of innovative AI solutionsaerodynamics and much more.
Scale
At GDC, we delve into how the creators of Roblox do the best when they have access to transparent data that shows how their experiences are performing and where there is room to grow. We have been building our robust analysis suite, which gives creators actionable performance insights, allowing them to adjust their content strategies to reflect how their experiences are faring. And they can iterate quickly based on those insights by releasing updates in seconds, anytime they want, across mobile, desktop, consoles, and VR simultaneously.
We also explore our principles and plans for Discovery on Roblox, which helps connect creators with their ideal audiences and encourages them to continue improving their creations. At scale, that provides a greater diversity of great content for our users, connecting them to the creations and communities that best suit their interests.
Roblox features an algorithm that continually updates the creations and updates that users see. It's part of a healthy discovery system based on network effects, engagement and monetization that allows creators to maximize their reach with our global audience.
A great example is Gunflight Studio. Shooting arena, which Roblox users have visited more than 228 million times since its launch last October. The team iterated quickly and was able to frequently test their changes to achieve their business goals and improve their discoverability. And by optimizing performance, they made Gunfight Arena the most popular first-person shooter game on Roblox.
Monetize
Creators of all sizes, from individuals to large studios, are demonstrating the many ways anyone can create and monetize their work on Roblox. In 2023, our more than 25 million creators collectively earned $741 million, up 19 percent year over year, and we're always looking to give them more opportunities to succeed. When they do, our entire ecosystem does too. That's why we aim to provide all creators with a wide range of ways to make money on Roblox, including in-experience purchases, immersive ads, and selling avatar items or creator add-ons.
We want to thank everyone who came to see us at GDC. To learn more about what Roblox offers creators, visit our Creator Hub page. We are excited to see our community of creators grow and prosper in the months and years to come.
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